South African rapper, Cassper Nyovest has been unveiled as the face of luxury vodka brand, Ciroc’s new international campaign, ‘On Arrival’.
The brand found him a match for what the campaign stood for – celebrating success. Even though his arrival moment was when his mum was able to take his bank card which had R3000 and buy all the groceries they needed, he is also proud of the moment he was able to buy himself a Bentley.
Rumours have it that the deal fetched him a whooping R30million even though he has refused to state the actual amount. He hopes to inspire the African child with his story, assuring him that he is not second best.


