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Members of South Africa’s radical opposition party, the Economic Freedom Fighters (EFF), have once again stormed clothing chain H&M at the Mall of Africa, near Johannesburg, TimesLive reports.
The move is part of its ongoing protest against the fashion chain for advertising a brand with a controversial picture of a black child, which was interpreted to be racist.
The picture, which H&M apologised for several days ago, had shown a young black boy modelling a green hoodie with “coolest monkey in the jungle” written on it.
The company was widely criticised on social media for the advertisement.
On Saturday, EFF members stormed H&M stores in Pretoria, Johannesburg and Cape Town leading the fashion chain to the close 17 stores, IOL reports.
Meanwhile‚ the foundation of the late anti-apartheid activist, Ahmed Kathrada, said the H&M management and marketing division should undergo anti-racism and diversity training so that “there can be a change of attitude within the company around issues related to race”.
