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Watch Kanye West take us Through the Creative Process Behind His Adidas Yeezy Shoes


Kanye West has been recently named as the third highest-earning celebrity in the world by Forbes, and no, his wealth does not just come from music.

Forbes pegs his pretax income at $150 million over the past year and it is due to his Yeezy line with Adidas. Kim has earlier mentioned that he had been able to build a billion dollar empire in only 4 years – 100% on his own terms while owning it 100%.

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In this video, Kanye takes us through the creative process behind his shoe line and his approach to business. Standing right in the middle of the mass of his newly produced shoes, Kanye West talks about how his love for the shoes cannot be quantified.

Watch the video.

 

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