Oreo cookies have come under fire after a controversial advert featuring a breastfeeding baby with the slogan; ‘Milk’s Favourite Cookie’ was leaked online.
The Cheil Worldwide Agency, a South Korean advertising agency, created the provocative advert, including an image of an Asian baby suckling on a fully exposed breast and nipple.
The leaked advert has created quite a stir on Twitter.
In response to the uproar, the creators have come forward, claiming the advert was never intended to reach the public domain…
A representative from Kraft Foods, owner of Nabisco which produce Oreos, claim that the ad was created for a one-time use at an advertising forum and was not intended to go public.
The food company released a statement saying: “Our understanding is that they created it for use at an isolated advertising awards forum in Korea. It was never intended for consumer advertising or public distribution.”
Check out Oreo’s Old Advert:
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